Jets Game
The audience peaked with more than 29M viewers in the second quarter.
The numbers are inclusive of data across NBC, Peacock, NBC Sports Digital andNFLDigital platforms.
The online grid made aTaylor Made for Sunday Night promoand teased her appearance ahead of the game.
Travis Kelce and Taylor SwiftDustin Satloff / Elsa / Getty Images
The audience among women ages 18-24 was also up 24% and women over 35 increased by 34%.
These numbers are based upon preliminary Live+same day data from Nielsen and Adobe Analytics.
Official national data for NBC will be available Tuesday.
From left: Taylor Swift, Blake Lively, Ryan Reynolds and Hugh JackmanElsa/Getty Images
