The Kansas City Chiefs were the talk of the town this weekend, for more reasons than one.
Meanwhile, just over 30% of markets watched the Cowboys lose to the Cardinals.
Thats a nice lift from last week, when theSNFaudience had declined pretty steeply from Week 1.
Taylor Swift attends Kansas City Chiefs vs. Chicago Bears game at Arrowhead StadiumGetty
The game drew an audience of 17.5M, which is up 19% over last seasons Week 3 telecast.
After the Eagles vs.
Buccaneers kicked things off, the two games ended up overlapping for about two hours.
During that time frame, both games averaged a combined 22M viewers.
Prime Video ushered in Week 3 with a pretty nice audience of nearly 14M for the Giants-49ers.