It was opened by Maria Rua Aguete, Senior Research Director at analyst house Omdia.
It then broke into a conversation with Olivier Jollet, International General Manager ofParamount-owned Pluto TV.
The channel will be programmed with local and international films recommended by experts and fans.
FAST was a hot topic in CannesParamount
Thats a set-up content folks are often wary about.
When quizzed about that Jollet unpacked the ad sales numbers.
It was only $70 million when the company was acquired in 2019.
Pluto launched in 2014 and has been owned by Paramount since 2019.
Jollet set out the strategy for getting films for his movie channels.
It no longer needs to take two or three years for something to be available for free.
And thats going to, in the end, help [film] funding.