This is the secondBad Boysmovie afterBad Boys for Lifeto play mainland China.
Filmmakers Adil and Bilall return after that threequel with this fourthquel.
Bad Boys for Lifehad a China in August 2020 in the throes of Covid grossing only $3.2M.
Will Smith and Martin Lawrence in ‘Bad Boys: Ride or Die’Frank Masi/Sony
However, other Smith movies fared pretty darn well over there pre-Covid, i.e.
The threequel went on to make $206.3M domestic, $426.5M WW.
What really is happening is that people got out of the habit of going into theaters.
The second half of this year, youre going to see quite a resurgence.
One film will improve the odds of the next film.
Starting in July youll see every week a big film coming out.
We may not get back to pre-pandemic level.